Our Happiness Pulse is a powerful tool enabling individuals and organisations to take their wellbeing temperature as a springboard for long term change. CTP’s Katie Tiplady-Startin previews some of the Pulse’s new features coming soon.
In a world driven by data, and with wellbeing and wider social value creeping up the agenda for businesses and governments alike, it’s crucial that organisations in all sectors understand the impact of their work on the lives of those they reach. Enter the Happiness Pulse – a leading digital tool developed and delivered by the Centre for Thriving Places (CTP) since 2015, and currently being updated to provide even more value for organisations across the UK and beyond.
CTP’s mission is to put the wellbeing of individuals, communities, organisations and the planet at the heart of decision making. The Happiness Pulse tool assesses the mental, emotional, behavioural and social wellbeing of citizens and can be used to demonstrate social impact, shape better decisions and prioritise improving lives across policy and practice. By using this tool, organisations across the UK are gaining invaluable insights into the positive impacts their projects have on various aspects of wellbeing – from a sense of belonging, to optimism, vitality, support and participation. It serves as a compass for people-led change, bringing wellbeing outcomes to the forefront.
Users are at the heart of CTP’s Happiness Pulse tool. It goes beyond conventional research tools, providing a far less ‘extractive’ approach to gathering quantitative data on subjective impacts. Users are not only presented with their own wellbeing scores but are also guided towards resources and information on how to improve their wellbeing. This user-centric approach empowers individuals to take charge of their happiness and embark on a path of self-discovery.
‘This comprehensive understanding enables organisations to tailor their strategies and make informed decisions that prioritise the wellbeing of their stakeholders’
But the Happiness Pulse is not just for individuals; it equips organisations with a powerful dashboard to track and analyse the wellbeing of different groups to better shape and and then evaluate their work to improve lives. By viewing their data across different demographics, geography, and wellbeing themes, project owners gain invaluable insights into the impact of their initiatives across a diverse range of outcomes. This comprehensive understanding enables organisations to tailor their strategies and make informed decisions that prioritise the wellbeing of their stakeholders.
So what’s new? Since our last national baseline of results was taken in 2018, the world has changed considerably and we needed to look again to ensure we were benchmarking wellbeing in a clear and realistic way. To that end, we recently undertook a new baseline check, with an improved set of questions resulting in updated scores and refreshed resources, fit for purpose in the age we live in.
Organisations have also evolved, and the new version of the app under development offers extensive customisation options. A white label version allows organisations to embed the app seamlessly into their own websites, ensuring brand alignment and a cohesive user experience. Additional features, such as Welsh language support and expanded demographics, can be tailored to meet specific requirements. CTP also provides design consultation and support during the setup stage, ensuring a seamless integration and maximising the tool’s potential for diverse stakeholder groups.
Get in touch with the team to see how we can work with you to measure the impact of your work on the individuals and communities you support.
Katie Tiplady-Startin, Operations and Project Manager